People think this ad for pink kitchen gadgets is sexist

A kitchen gadget company has been accused of sexism after posting an advert on its website for a range of pink appliances aimed at women. 

SEE ALSO: Commuters call out 'sexist' ad, brand brings on the extreme sarcasm

The ad featured the words "KitchenAid for Women" alongside the pink products, which were part of a limited edition colour range to raise money for UK charity Breast Cancer Haven.

Hazel Davis was first to spot the ad and she took to Twitter, labelling the ad an example of "#everydaysexism."

Are you actually serious, KitchenAid? #letkitchenappliancesbekitchenappliances #everydaysexism @LetToysBeToys http://pic.twitter.com/1frF5bfpRz

— Hazel Davis (@hazedavis) March 17, 2017 Read more...

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via Zero Tech Blog

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