The premiere of Snap's newest brainchild, an absurdist Saturday morning-style cartoon called Bitmoji TV, started out like any other. Popcorn, wine, and red armchairs abounded in a Soho House screening room high above LA's Sunset Boulevard.
But things devolved devilishly from there.
"We're all gonna have our own experience," Ba Blackstock, Bitmoji's co-founder, said. "But we're all gonna have it together."
The premiere would be low-tech, somewhat awkward, and deeply ironic: We would watch the show in a fancy Hollywood room all together, but each watch it individually on our personal smartphones while wearing headphones. Read more...
More about Snapchat, Hollywood, Bitmoji, Tech, and Social Media Companiesvia Zero Tech Blog
