Lyft Will Pay You to Ditch Your Car. Will It Work? Ifeadi C. 00:01 Feed: All Latest, Zero Tech Blog The company’s new challenge is a PR stunt. It’s also a useful way to learn about the quirks of user behavior. via Zero Tech Blog Share this Share on FacebookTweet on TwitterPlus on Google+ Related PostsIt Takes a Single Autonomous Car to Prevent Phantom Traffic JamsMarfa, Texas Is Getting Its Own Solar-Powered StonehengeThe Physics of NASA's New Mars HelicopterIs This Stem-Cell Clinic Really Making Cancer Vaccines?How 'Fortnite,' a 'Gamer's Game,' Took Over the WorldJigsaw's Project Shield Will Protect Campaigns From Online Attacks