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There are few resources in this world more valuable than sleep — and it looks like mattress startup Casper has found a way to cash in on everyone's obsession with getting a little more shut-eye.
Casper opened the doors to The Dreamery, its new facility offering customers "nap sessions" for $25 a pop, on Wednesday.
What's a nap session, exactly? You'll get 45 minutes of uninterrupted time in a "Casper Nook." The Nook, according to Racked, contains a Casper mattress decked out with Casper bedding as well as designer pajamas, socks, and an eye mask — fresh for every napper, of course. Also included: free beverages, a toothbrush set, face wash, and relaxing sleep sounds courtesy of Headspace. Read more...
More about Business, Sleep, Sleep Products, Branding, and Casper Mattressesvia Zero Tech Blog
