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Taylor Swift's lyrics are being cleverly used to deter drivers from texting and driving

Ifeadi C. 08:31 Mashable, Zero Tech Blog

As if taking over the music world wasn't enough, Taylor Swift words may be literally saving lives.

The Iowa Department of Transport is apparently a big fan of Swift’s smash hit "Look What You Made Me Do." So much so that they've used the song's most quoted line for the state's road signs as part of their "zero fatalities" campaign.

SEE ALSO: Giant Stop Sign Is Laser-Projected Onto a Sheet of Water

If you don't get the message today - ask the nearest millennialhttps://t.co/RnUAg8GpyS http://pic.twitter.com/GPSVXQ1WI9

— Iowa DOT (@iowadot) October 2, 2017

In the song, the pop star sings: "I'm sorry, the old Taylor can't come to the phone right now...Why? Oh, 'cause she's dead." Read more...

More about Watercooler, Taylor Swift, Road Signs, Culture, and Web Culture

via Zero Tech Blog

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