The trends defining digital marketing transformation in 2017

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The creative geniuses on your marketing team have achieved what seemed impossible a mere six months ago: They've developed an exciting campaign using a trendy technology — an artificially intelligent chatbot, deployed on the website and on social media — in a way that's simultaneously on-brand, cost-conscious, and effectively drives conversions. 

This would seem cause for celebration: Except for the fact that in the time it's taken them to master this product, an entirely new technology has taken over the cultural zeitgeist — and your biggest competitor is rumoured to be ten steps ahead of the trend. Read more...

More about Marketing, Supported, Artificial Intelligence, Virtual Reality, and Augmented Reality


via Zero Tech Blog

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