Walmart dropped $18 million on ads to boast about how much its doing to buy American products and train its workforce, according to a report from The New York Times.
The ads are meant to help repair Walmart's reputation, particularly around how it treats its massive workforce. The company has been on the receiving end of plenty of criticism over its low pay while raking in billions in profit.
Walmart looks to tug at the heart strings with the ads that highlight employees who go through its training programs.
The Times points out that Walmart has spent $2.7 billion on training programs and wages increases in the past couple years. Its stores have, in some areas, become one of the few places where people can still find work. Read more...
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