A couple of months ago, Edison Research and Triton Digital unveiled the 2017 Infinite Dial Study which contained the latest research on social media, digital audio, and podcast consumption.
Podcasts, and podcasting overall, continues to steadily reach Americans as a growth medium. 40 percent of Americans over the age of 12 have listened to at least one podcast before with 24 percent having listened to one in the past month. Overall, these numbers are up 21 percent from 2016.
As the podcasting platform continues to expand, so does its offerings. There’s a podcast episode out there for every kind of listener on topics ranging from true crime to pop culture—but today, let’s focus on the topic of entrepreneurship. Read more...
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