Apple is launching a big, celeb-filled program to get you to hang out in their stores

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Apple is doubling down on its quest to turn its stores into more than just a stop on a shopping trip. 

The Cupertino giant unveiled a host of new programs on Tuesday meant to make its retail locations feel more like community gathering places of sorts.

One of these moves is a new "Today" section on Apple's website that will serve as a central hub for daily happenings in the company's nearly 500 stores worldwide.

The redesign is part of the "Today at Apple" program the company announced last month — a regular slate of workshops on photography, film, and other pursuits that can be supplemented with Apple products. Read more...

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via Zero Tech Blog

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