Amazon pushes Prime Video in its fastest growing market with new partnerships

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Amazon is leaving no stone unturned in its push for Prime Video in India, its fastest growing market. 

The ecommerce giant announced two new partnerships in India this week to expand its catalog for the local audience. 

The company today bagged a deal with Kabir Khan, the Indian director and producer of Ek Tha Tiger. As part of the deal, Amazon secured exclusive online rights for his upcoming title The Forgotten Army. Amazon says it will be marketing the movie as an original.

The upcoming title will be directed by Khan, and is based on Subhas Chandra Bose’s Indian National Army, an armed force formed by nationalists to fight for India's independence from British rule.  Read more...

More about Bollywood, Netflix, Amazon, Amazon Prime Video, and India


via Zero Tech Blog

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