Facebook still wants to turn your News Feed into an online shopping tool.
Its latest effort to turn into an ecommerce giant is a new ad format that lets brands pair their commercials with collections of images and product listings in the same post.
When clicked, the images lead to a catalog of a given retailers' items hosted within Facebook. But users will be directed off the platform if they actually want to buy something.
Facebook has been trying to get people to shop through its site for years with features like buy buttons, in-platform stores and chatbots. It's even launched its own Craigslist competitor. Read more...
More about Facebook, Business, and Advertisingvia Zero Tech Blog
